The methodology behind EML tools is called an entrepreneurial muscle memory (EMM). An EMM is a collection of stored experiences, built through continuous completion of challenges associated with core entrepreneurial traits. One can think of it as a personal database of achievements.
The framework was initially developed through a study of pioneering U.S. social entrepreneurs identified through Ashoka, Echoing Green, World Economic Forum Young Global Leaders, and leading B-Corporations.
There are seven core entrepreneurial muscles: